''You’re submitting a project for a competition.
Which construction material do you choose?''
(text-colour:white)[[Concrete]]
(text-colour:white)[[Timber]]''Controversial.
How are you going to deal with the environmental impact?''
(text-colour:white)[[We will plant an orchard]]
(text-colour:white)[[We will use the maximum possible amount of recycled cement content]]''You win! The client loved the use of sustainable material.
The Building Control inspector is not convinced about fire safety.''
(text-colour:white)[[You propose a prototype to challenge building regulations]]
(text-colour:white)[[You argue with the Building Control Inspector and limit use of concrete to the bottom two floors]]''Ok but what about emitted carbon?''
(text-colour:white)[[All interior finishes will be timber]]
(text-colour:white)[[We’ll drop the basement level to reduce digging]]
(text-colour:white)[[We’ll use recycled denim insulation]]''The Structural Engineer is not happy about having to redo their calculations (and it increases the cost for the client).''
(text-colour:white)[[You convince the client that the recycled concrete content is a worthy investment and will pay off in tax rebates and good PR]]
(text-colour:white)[[You stick to normal concrete]](text-colour:red)[[You achieve BREEAM Excellent rating but the achievement feels strangely hollow.]]
(text-colour:red)[[You’ve designed another concrete building. It is starting to weigh on your conscience.]]
(text-colour:red)[''You’ve designed another concrete building. It is starting to weigh on your conscience.'']
(text-colour:white)[[Try again!]](text-colour:red)[''You achieve BREEAM Excellent rating but the achievement feels strangely hollow.'']
(text-colour:white)[[Try again!]](text-colour:red)[[Client says it’s too expensive. Go back to the drawing board.]](text-colour:red)[[You achieve BREEAM Excellent rating but the achievement feels strangely hollow.]](text-colour:red)[[You’ve managed to reduce environmental harm. But what about the community?]](text-colour:red)[''Client says it’s too expensive. Go back to the drawing board.'']
(text-colour:white)[[Try again!]](text-colour:red)[''You’ve managed to reduce environmental harm. But what about the community?'']
(text-colour:white)[[Try again!]]''Prototyping causes delays and inflates the budget. The client’s patience is growing thin. They instruct you to abandon the prototype and use standard construction methods.''
(text-colour:white)[[You persist and complete your timber prototype]]
(text-colour:white)[[You give in and redesign in steel]]''Ok but what about emitted carbon?''
(text-colour:white)[[All interior finishes will be timber]]
(text-colour:white)[[We’ll drop the basement level to reduce digging]]
(text-colour:white)[[We’ll use recycled denim insulation]]''You finally achieve your innovative design in timber. Time to find a contractor who can build it.
''
(text-colour:white)[[You search far and wide for the right specialist team]]
(text-colour:white)[[You suggest hiring local labourers and companies]]''The carbon footprint of the project is mounting. What do you do?''
(text-colour:white)[[You quit the project. You don’t want to do harm]]
(text-colour:white)[[We will plant an orchard]]''You’ve found a foreign contractor who can hire specialist subcontractors to execute your complex timber design. At contract drafting stage some concerns about work visas and conditions are highlighted.''
(text-colour:white)[[You flag it to the client, recommending a new procurement strategy]]
(text-colour:white)[[The construction workers do not fall under your direct liability. You ignore the concerns and proceed]]
(text-colour:red)[[The project manager deems the route too risky and refuses to accept your suggestions. You go back to tender stage]](text-colour:red)[[The client fires you for causing trouble and exceeding the budget.]](text-colour:red)[[Your project is on Dezeen but for all the wrong reasons. Abuse of construction workers scandal ensues.]](text-colour:red)[''Your project is on Dezeen but for all the wrong reasons. Abuse of construction workers scandal ensues.'']
(text-colour:white)[[Try again!]](text-colour:red)[''The client fires you for causing trouble and exceeding the budget.'']
(text-colour:white)[[Try again!]](text-colour:red)[''The project manager deems the route too risky and refuses to accept your suggestions. You go back to tender stage'']
(text-colour:white)[[Try again!]]''Ok, but who will pay your team ?''
(text-colour:white)[[You freeze the wages and buy fruit for the office]]
(text-colour:white)[[You need to let someone go]](text-colour:red)[[Your workers unionise. The fruit just won’t cut it from now on.]](text-colour:red)[[Redundancies make headlines. You loose your place in the AJ best practices ranking. Clients are not too happy.]](text-colour:red)[''Your workers unionise. The fruit just won’t cut it from now on.'']
(text-colour:white)[[Try again!]](text-colour:red)[''Redundancies make headlines. You loose your place in the AJ best practices ranking. Clients are not too happy.'']
(text-colour:white)[[Try again!]]